The Telecom Regulatory Authority of India (TRAI) has come out and clarified that buyers have the choice to decide on channels on a-la-carte foundation for the bottom pack of 100 SD channels. In line with the regulator, the customers can both select free-to-air channels, pay channels, bouquet of pay channels or any mixture thereof for the bottom pack that can price simply Rs. 130 (Rs. 153.40 after taxes). TRAI got here out with the newest order after the experiences of confusion over which channels will be included within the base pack or whether or not the customers can solely select the packs being supplied by the DTH and cable operators.
“Now it has been observed that a number of broadcasters are promoting their channels within the type of bouquets solely. Nonetheless buyer could observe that they’ve possibility to decide on channels on a-la-carte additionally,” TRAI stated in a press release.
“The utmost retail worth (MRP) of a channel on a-la-carte will be considered within the Digital Programme Information (EPG) or Menu of their TV screens. Distribution Platform Operator (DPO) corresponding to cable operators, DTH operators could present low cost on the MRP displayed on the EPG,” the company added.
TRAI famous that the customers ought to select their desired channels or packs as per the brand new guidelines earlier than the January 31 deadline to keep away from the last-minute rush. After the deadline, any customers who haven’t migrated to the brand new packages are more likely to face interruption within the providers.
Aside from Tata Sky, just about all cable and DTH operators, including the likes of DishTV, Airtel Digital TV, and Hathaway, have declared the channel costs and bouquet particulars and established mechanisms to make it simpler for the customers emigrate to the brand new system. The very best place to test the brand new system is both the patron info channel on channel no 999 or the corporate web sites.
TRAI had initially announced the brand new regulatory framework in March 2017 and it went into impact on December 29, 2018. Nonetheless, the company later extended the date of migration to the brand new framework to January 31.